Rebuilding begins with graphic designers

[bcholmes]

Where is Haiti’s tourism sector right now?

[Villedrouin:] We have a new logo that we launched, and it’s the new image of the country. When you try to change the image of the country, you have to start by identifying the country differently. And that’s what we did — we did a whole competition to find the best logo for the country, and it went very well, and now we’re very proud to showcase this new image, with a new sightseeing in Haiti that has never been promoted before. Because unfortunately, it’s always the bad part of Haiti that has been promoted, especially after the earthquake.

- "Interview with Haiti Tourism Minister Stephanie Villedrouin on Remaking Haiti’s Brand", Caribbean Journal

Let me just say that this is a huge weight off of my shoulders, knowing that Haiti is well-represented by a new logo.

Comments

The Sarcasm is Strong in This One

[onyxlynx]

And next comes the ad with grinning children and beaches. Because all must be well when there are grinning children and beaches...